Perry County Council of the Arts – Building Community through the Arts

Building community through the arts and re-imagining creativity in rural landscapes

An update from Perry County Council of the Arts

Landis House remains closed, but is available to visit by appointment. PCCA Gallery is open Wed, Thurs, and Sat, 10-4; and Fri, 10-6, with safety guidelines in place for businesses defined by the PA Department of Health. We strongly encourage our customers and members to shop from the safety of home through our online gallery.

PCCA staff who can work remotely continue to do so, and on-site staff continues to wear masks and practice safe physical distancing. Customers and visitors are also required to wear masks before entering PCCA locations.

We will make additional updates and announcements as needed.

Small Business Series

Learn how to sustain and grow your small business in this virtual workshop series.

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Juried Exhibition

Enjoy (and purchase!) stellar original artwork featured in PCCA’s 6th Annual Juried Exhibition.

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A Novel Idea

Craft your own Memoir in our popular writing series, returning in 2021 via Zoom!

Quilt Mural Trail Map

PCCA’s Quilt Mural Trail is a loop of 29 8′ x 8′ painted quilts mounted on barns along Perry, Juniata and Mifflin county roadways. Students from each county participated in this Arts in Education project, which began in 2012.

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EVENTS CALENDAR

january

13novallday22janallday6th Annual Juried Exhibition(All Day) Veterans Memorial Building

25jan12:00 pm1:00 pmBreaking Brand (#1) “Your Unique Advantage: Business Branding & Identity”Class12:00 pm - 1:00 pm Zoom Workshop

Event Details

Perry County Council of the Arts is partnering with the Bucknell University Small Business Development Center to offer Breaking Brand: Creative Approaches to Business Engagement, a series of webinars designed to guide small business owners towards sustaining and succeeding in their small businesses. Attendees will learn how to understand, design, energize, communicate, and strengthen their brand during five virtual sessions held weekly on Mondays, 12 to 1 p.m., from January 25 to February 22.

This is the 1st webinar in a free brand engagement series designed to guide small business owners towards sustaining and succeeding in their small businesses by:
1. understanding, 2. designing, 3. energizing, 4. communicating, and 5. strengthening their brand.

Creative Approaches to Business Engagement #1 Your Unique Advantage: Business Branding & Identity

Topics include:

*Do YOU know who you are? Identifying and understanding your brand identity.
*What are your unique strengths and advantages? How do you stand out?
*Does your brand match with the perceptions of your audience? If not, how does it differ and what opportunities exist?
*Does your business mission and values match with your messaging?
*The importance of being Clear/Consistent/Compelling
*Learn about real small business examples and situations who have pivoted brand identities to meet consumer needs.
*Learn about real examples of events that have found new advantages by moving strategically to virtual platforms
*Learn how you can change expectations for best results

Sessions of this 5-part series are led by Pennsylvania artists/entrepreneurs, using a combination of creative thinking, authentic storytelling, engaging design/multimedia, and curated social media strategies to support small business efforts to transition to the “new normal” and the need for virtual and modified operations.

Co-Sponsored by the Perry County Council of the Arts (PCCA) and Bucknell Small Business Development Center (SBDC)

This workshop series was made possible through the Arts in Education Partnership of the Pennsylvania Council on the Arts (PCA), a state agency, and the National Endowment for the Arts, a federal agency. The PCA Arts in Education Partner in this region is Perry County Council of the Arts.

Speaker: Brianne Croteau, Founder of Croteau Creative Strategies, is a consultant with over 15 years experience connecting, engaging, and delivering value to an audience. Brianne believes that understanding your unique, intrinsic value is the key to empowering branding that is both personal and authentic. Brianne holds an MBA with an Entrepreneurship and Small Business Enterprise specialization from Louisiana State University and a double BA in Studio Art & Communications from Loyola University in Maryland.

Click here to register