Blain Family Restaurant and Hotel
Bucks Valley Winery & Vineyards
Buddy Boy Winery & Vineyard
Buddy Boy Winery & Vineyards
Church of the Nativity
Commonwealth Keystone Building
Cornerstone Christian Church
Dave Synder's House
Duncannon Presbyterian Church
Espresso Yourself Cafe
Greenwood High School
Highland United Prebyterian Church
JD'Z Stationhouse Restaurant
Kauffman's Service Center
Landis House - Creative Commons
Lisner Auditorium at The George Washington University
Little Buffalo Family Campground
Little Buffalo State Park
Liverpool United Methodist Church
Market on the Tavern Green (Clarks Ferry Tavern)
Marysville Lions Club
Midtown Scholar Bookstore
Millerstown Community Park
Millerstown Community Park Building
National Gallery of Art
Ned Smith Center for Nature and Art
New Hope United Church of Christ
New York City
Newport High School
Newport Public Library
Pennsylvania State Capitol
Perry County Community Fair
Perry County Fairgrounds
Perry County Land and Cattle
Perry County, Pa.
River Bend Hop Farm & Brewery
Roseglen United Methodist Church
Sorrento's Bar & Lounge
St. John’s Evangelical Lutheran Church
State Museum of PA
Susquenita High School
The Barnes Foundation
The Corning Museum of Glass
The Winery at Hunters Valley
Veterans Memorial Building
Veterans Memorial Park
Waterfront Bar & Grill
West Perry High School
Perry County Council of the Arts is partnering with the Bucknell University Small Business Development Center to offer Breaking Brand: Creative Approaches to Business Engagement,
Perry County Council of the Arts is partnering with the Bucknell University Small Business Development Center to offer Breaking Brand: Creative Approaches to Business Engagement, a series of webinars designed to guide small business owners towards sustaining and succeeding in their small businesses. Attendees will learn how to understand, design, energize, communicate, and strengthen their brand during five virtual sessions held weekly on Mondays, 12 to 1 p.m., from January 25 to February 22.
This is the 1st webinar in a free brand engagement series designed to guide small business owners towards sustaining and succeeding in their small businesses by:
1. understanding, 2. designing, 3. energizing, 4. communicating, and 5. strengthening their brand.
*Do YOU know who you are? Identifying and understanding your brand identity.
*What are your unique strengths and advantages? How do you stand out?
*Does your brand match with the perceptions of your audience? If not, how does it differ and what opportunities exist?
*Does your business mission and values match with your messaging?
*The importance of being Clear/Consistent/Compelling
*Learn about real small business examples and situations who have pivoted brand identities to meet consumer needs.
*Learn about real examples of events that have found new advantages by moving strategically to virtual platforms
*Learn how you can change expectations for best results
Sessions of this 5-part series are led by Pennsylvania artists/entrepreneurs, using a combination of creative thinking, authentic storytelling, engaging design/multimedia, and curated social media strategies to support small business efforts to transition to the “new normal” and the need for virtual and modified operations.
Co-Sponsored by the Perry County Council of the Arts (PCCA) and Bucknell Small Business Development Center (SBDC)
This workshop series was made possible through the Arts in Education Partnership of the Pennsylvania Council on the Arts (PCA), a state agency, and the National Endowment for the Arts, a federal agency. The PCA Arts in Education Partner in this region is Perry County Council of the Arts.
Speaker: Brianne Croteau, Founder of Croteau Creative Strategies, is a consultant with over 15 years experience connecting, engaging, and delivering value to an audience. Brianne believes that understanding your unique, intrinsic value is the key to empowering branding that is both personal and authentic. Brianne holds an MBA with an Entrepreneurship and Small Business Enterprise specialization from Louisiana State University and a double BA in Studio Art & Communications from Loyola University in Maryland.
(Monday) 12:00 pm - 1:00 pm
Perry County Council of the Arts717-567-7023